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Last Update: 11-12-2012
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Last Update: 11-12-2012

RADIO CHALLENGE
WOR Bids for Nighttime Audience With Gallery of Talk Shows

WOR, the New York radio station whose programming philosophy rests securely on the assumption that 10,000 words are worth one picture, recently launched a campaign that may be unprecedented in the annals of broadcasting - it is entering into competition with night-time television...


Copyright: 1964 New York Times