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About 10 to 15 minutes into every show Shep would usually gives the station ID followed by a string of commercials.

Many commercials were pre-recorded and he would often sing along or poke fun at them, others he would do from a script.

Some Humorous Station IDs
(8-25-66) "Speaking of rottenness"
(4-16-66) "Speaking of nuts"
(6-11-66 Limelight) "Speaking cream cheese"
"Trashing the commercials" (12-22-75)
Sponsors ( 251 Found)
A
Acme Supermarkets ACTION - Washington DC Aero Mexico
Air Italia Air Jamaca Alexis Lichine Beau-Jolais Wine
Alfa Romeo Ali vs Frazier American Dictating Machine Co.
American Heritage Magazine American Motors Americana Hotel
Anacin Atlas
B
B & B Lorrys Bachman Pretzels Backpacker Magazine
Ballantine Beer Barclays Traveler's Checks Barnes and Noble
Barrington Hills Benihana Japanese Steakhouse Bless This Car Keychain
Blue Ribbon Restaurant Book Find Club Bowie Racetrack
Braniff International Broadcast Corned Beef Hash Broadway Play
Buick Business Week BWIA Airlines
C
California Prune Advisory Board Car and Driver Magazine Carolina Rice
Castro Convertible Cerromar Beach Hotel Cheshire Academy
Chevron Chrysler Cinzano
Collegiate Institute Compoz Coolies Anemia Foundation
Correctol Costa Del Sol Wine Coty Perfume - Imprevu
Create A Card Cunard The Cattleman Restaurant
D
D'Agostino Datsun Deer Park Spring Water
Dell Books Department of Air Resources Department of Housing and Urban Developemet
Department of Transportation Di Gel Dodge
Dr Pepper Dubonnet Wine
E
E. J. Korvette Eastern Airlines Edsel
Elecktra Records Electronic Workshop Emilio Gucci Furs
European Health Spa Evelyn Wood Eveready
Expo 67 Montreal
F
Facing the Lions - Viking Press Fanny Farmer FinnAir
First National Health Agncy Foodtown Ford
G
Garden State Racetrack Gavin Antennas General Tire
Genovese Drugstores Gimbles Gogomobile
Golden Bounty Vitamins Gramercy Park Clothes Grand Union
Great Shanghai The Golden World of Opera
H
Happiness Chinese Restaurant Harlem YMCA Harper's Magazine
Herald Tribune Herr's High School Diploma Academy
Hillman-Kohan Vision Center Hills Supermarket Hoffritz
Holland America Hollywood Bread Honda Motorcyles
House of Chan Huffman Koos
I
International Automobile Show (1968) Iran Airlines The Intimate Enemy
J
Japan Airlines John Barleycorn Pub
K
Kaiser Aluminum Foil Kent KLH
Knickerbocker Beer
L
Lafayette Radio Lake Tarleton Club Leather Guild Warehouse
Leonard Kreusch Wines Les Champs Restaurant Lifesavers
Limelight - pre-Shep Limelight - Shep Loft's Candy
Long Island Press Lowenbrau Beer Luden's Cough Drops
Lufthansa Airlines
M
Macleans Toothpaste Macy's Madison Square Garden
Magnavox Maladies Cheese Blintzes Mama Leone's
Mandarin House Manny Wolfes Marathon Man
Marboro Book Stores Marlboro Cigarettes Marriott Hotels
Martin's Home Decorating Centers Mayo 7 Mazda
Michelob Beer Miller Beer Mountain Valley Water
Movie Promotion Murdock Loans Music Age Record Shop
N
N.Y. Nets National Airlines National Dance Company of Senegal
National Institute for Mental Health National Observer Nedics
New York Coliseum New York Jets New York Journal American
New York Magazine New York Philharmonic New York Sports & Vacation Show
New York Times New York Times Sunday Magazine Newport Cigarettes
Newsday - L.I. Newspaper North Shore University Hospital Norwegian America Line
Nucoa Margarine
O
Olin's Rent a Car Orbachs Orenstein's
Ornithopter (Flying Bird)
P
Palisades Amuesment Park Pan Am Airlines Paperbook Gallery
Parks Sausage Peace Corps (PSA) Peter Lind Hayes and Mary Healy
Peugeot Piel's Beer Playboy Magazine
Political Ad Pontiac Port Authority
Pottery of All Nations Presidetial Coice Couri Air Service Press Box Steak House
Prestone Prexy's Promenade Caf - Rockefeller Center
Provident Savings Bank Prozy's Army/Navy Store The Pilgrim Laundry
Q
Quantas Airline
R
Orville Reddenbacher Gourmet Popcorn R.E.A. Express Random House
Regal Crown Sour Candies Renault cars Rheingold Beer
Rokeach Gefilte Fish Roosevelt Savings Bank Rosetta
Roto Broil Rover 2000 The Realist
S
Schrafts Candy's Schrafts Restaurant Sears
Shell Oil Company Shep Promo - Books Shep Promo - Live Appearance
Shep Promo - Records Shoetown Shop Rite
Shopwell Supermarkets Show Magazine Siglo Wine
Smithsonian Magazine Smokey The Bear Squibb - Golden Bounty Vitamins
STP Oil Treatment Sunoco Sweet 'n Low
Sweetheart Soap Swissair
T
TAP Airlines - Portugal Tar Gard Theragran
Time Life Books Time Magazine Tower Isle Hotel
Toyota Triumph TR3 TV Guide
U
U.S. Savings Bonds (PSA) Ulpan Center US Marine Corps
V
Vegemato Juice Village Voice Village Voice Sports Car Rally
Volvo
W
The World Festival of Magic and the Occult White Rose Tea Winston Cigarettes
WNET Channel 13 Wohlmuth Wolffs Kasha
WOR Christmas Fund WOR Radio Promo WOR TV Promo
World Journal Tribune Worth Perfume - Je Reviens
Y
Year One Poster Ying and Yang